diff --git a/README.md b/README.md
index c7c4c46d..496ed1a2 100644
--- a/README.md
+++ b/README.md
@@ -7,7 +7,7 @@ For the README consistent with the latest released version see https://github.co
 
 Protect your Rails and Rack apps from bad clients. Rack::Attack lets you easily decide when to *allow*, *block* and *throttle* based on properties of the request.
 
-See the [Backing & Hacking blog post](https://www.kickstarter.com/backing-and-hacking/rack-attack-protection-from-abusive-clients) introducing Rack::Attack.
+See the [Backing & Hacking blog post](https://web.archive.org/web/20210207185656/https://www.kickstarter.com/backing-and-hacking/rack-attack-protection-from-abusive-clients) introducing Rack::Attack.
 
 [![Gem Version](https://badge.fury.io/rb/rack-attack.svg)](https://badge.fury.io/rb/rack-attack)
 [![build](https://github.com/rack/rack-attack/actions/workflows/build.yml/badge.svg)](https://github.com/rack/rack-attack/actions/workflows/build.yml)